Code Wiz Keller
Helping a kids coding franchise get noticed by local parents
Challenge
Code Wiz Keller was doing amazing things, but no one was seeing it. Their Instagram and Facebook were quiet, and parents in the community weren’t hearing about their programs, events, or promotions. They needed a presence that reflected the energy and quality of what they were offering.
What We Did
We designed a localized content strategy focused on community engagement. We filmed over 30 short-form videos on-site in one afternoon, capturing staff, programs, and behind-the-scenes moments. Then we built a full month of themed content, aligned it with local events, and highlighted educational tips to build trust with parents.
What We Delivered
30+ Reels and short videos filmed in one day
Monthly content calendar and scheduled posts
Ongoing design and caption writing
Strategic content tied to holidays, events, and educational themes
The Results
They went from barely posting to showing up consistently, and it worked. Their Reels hit thousands of views. Parents started commenting, messaging, and even mentioned seeing the videos before signing up. They saw an increase in sign-ups and walk-ins, and their social now reflects how high-quality and fun the center truly is.
